USING REAL KIDS

When it comes to the pictures we use in our advertising, I'm always glad if we've got real people and not stock photographs. So this first draft of our ad for KIDMO that will run in the Pennysaver at the end of the month fits the bill.

I do have a problem though - the boy with the big grin is my grandson Ben who lives in Texas (with his parents and sister, that is!).

He spent the first three of his four years in this world living quite near to us and I do miss him. So do I really want to see his cute face all over the place and miss him more?

I guess so - after all it's a good ad!